Case Study of a Successful Landing Page
May 18, 2009 by Steven Seppinni
Before we get into the details of this case study, one thing that every successful landing page has in common is that it delivers what it promises. That is to say that if you offer free information or bonuses toward the inducement of opting in you must deliver on that offer. Always be truthful and deliver what your offer says it is.
When a person lands on your page you are building a relationship based on trust.
Now if you are new to internet marketing, a landing page (also…
Internet Skills 101
January 9, 2009 by Steven Seppinni
I was on the phone recently and I told the person just to copy and paste the link I had sent him. He proceeded to tell me that he did not know how to do this and that most people did not. When I explained that copying and pasting is the mathematical equivalent of 2+2=4 he said, “well all right I’ll Google it then”. He knows about Google but not how to do the simplest of computer functions. Good thing they don’t have the TV…
